The entrepreneurial mindset
The IMPACT MANUFACTORY
The Impact Manufactory is a sole proprietorship on a freelance basis. Its aim is to make brands unique and to empower companies, personalities and organisations to communicate in a distinctive way. The Impact Manufactory encourages creativity and innovation in projects, teams and organisations.
Every action creates an impact. An impact arises from the interaction of many factors, which in turn – as in the spreading of waves – again triggers further impacts. It is therefore all the more important to use professional know-how to consciously, comprehensively and prudently trigger the forces of impact.
The “Manufactory” lends a hand – in the literal sense. It’s how the Impact Manufactory works: personally for you – if required, also in a targeted, flexible network.
“maretera” is a compound word from the Bellunese dialect: “la màre” is the mother and “la tèra” is the earth.
“maretera” is my waymark as a regionally active earth citizen. I feel responsible for myself and also jointly responsible for ensuring that our planet remains habitable also for future generations, which for me personally lies – above all – in the development and communication of new, sustainable business models.
Beatrix Baessato-Hammerle
Who is?
I am a passionate and confidential freelance Consultant for Branding, Communication and Development with many years of professional experience in finance, for companies and institutions.
Curious, free-spirited, with an affinity for art.
Incidentally, I am female and committed to the entrepreneurial success of women.
That is what makes me
My values
Pactual and sincere
I do what I agree and advise my clients and customers honestly, comprehensively and free of any conflicts of interest.
Structured and objective-oriented
The consultancy process is structured and aligned with the agreed goals. Milestones are defined and run along a timeline.
Committed and unconventional
Professional know-how with unconventional, courageous approaches for fresh ideas and unexpected solutions that do good.
Working style
How I work
I question and enquire. I summarise and stimulate.
I work on mandate, in clearly defined projects, personally and selectively. I handle the entrusted tasks in the stage & gate procedure to ensure the greatest possible traceability of performance.
Ad personam means coaching or sparring of the executive board or defined decision-makers on a specific topic on an hourly basis – individually or as a package.
The topics are defined and can be very different and include random areas from entrepreneurial activity.
Examples of topics are:
Strategic brand development:
- Definition of mindset, definition of values, definition of purpose.
- Corporate wording
Marketing:
- Optimisation of customer acquisition
- Development of specific markets and communities
Depending on the agreement, the output can be, for example
- a white paper a report or guideline that succinctly presents the essence of the topic
- A manual, e.g. for the basics of the brand, for corporate wording
- A study with conclusions for action, scenarios
- A 2nd opinion on a specific topic
- But also e.g. tender documents for the involvement of third parties
…. and above all, self-confident creative project groups that are able to navigate through ambiguous situations.
Support for innovation management
- by checking the innovation pipeline of a company
Process moderation of development projects
- Facilitation of a specific project with different topics.
Organisation and implementation
- of innovation workshops to promote creative solutions.
Monitoring
- in different areas of the company especially in the areas of branding, communication and development
- the implementation of agreed measures in defined rhythms.
Repeated triggering of
- creative measures to optimise measures in case of changed framework conditions.
Output:
- Supervision protocols according to agreement.
Jointly with network partners
Impact Manufactory cooperates with a targeted and powerful network of experts in various fields of life.
If complex issues are involved, they are also organised completely outside the company in mutual definition with the client.
Output:
Project set-up, organisation, facilitation and monitoring.
Being a citizen of the earth means moving around
Where am I?
Live: Where my clients live and work: The European Region of Tyrol (including North Tyrol, South Tyrol, Trentino), Veneto (I) as well as Salzburg (A), Vienna (A) and Southern Bavaria (D).
Online: Earth citizen in the languages German, Italian, English.
What
The Impact Manufactory’s offer
Branding
Instead of a flood of information, set unmistakable messages and signals that cannot be ignored because they come across as something completely different.
Development
Development is life. Questioning, thinking outside the box, dealing with change, reinventing yourself. Development makes people and companies invincible.
Corporate Communication
Being authentic and empathetic in language, image and action has a strong impact on customers, shareholders, employees and business partners. Because it makes values truly shareable.